Binary MLM plan has always been one of the desirable network marketing business plans for success-craving MLM companies, the main reason, however, has been the potential of the plan that favors both the network marketing organizations and its individual salesforce—the distributors.
Being software developers in the industry has helped Epixel to analyze and innovate our solutions to best fit the intricacies of MLM businesses. We have curated a quick table with MLM companies on the Top 100 MLM Companies list who stand benefitted with the Binary MLM compensation plan.
However there is one thing to note, each MLM company will have its own twist to the plan to match their business expectations with the basics resting on the Binary MLM plan.
List of top binary MLM companies
Here’s the list of top MLM binary companies and their revenue in the past years.
# | Company | Country | Revenue 2023 (in million USD) |
Revenue 2022 (in million USD) |
Growth Rate | Year Founded |
---|---|---|---|---|---|---|
1 | Natura & Co | Brazil | 5,300 | 6,910 | -23% | 1969 |
2 | Herbalife | USA | 5,100 | 5,200 | -2% | 1980 |
3 | Optavia - Medifast | USA | 1,100 | 1,600 | -31% | 1981 |
4 | Ambit Energy | USA | 1,090 | 1,250 | -13% | 2006 |
5 | Sunhope | China | 1,200 | 1,200 | 0% | 1993 |
6 | USANA | USA | 921 | 999 | -8% | 1992 |
7 | Market America | USA | 800 | 800 | 0% | 1992 |
8 | Crowd1 | UAE | 625 | 625 | 0% | 2019 |
9 | It Works! Global | USA | 450 | 495 | -9% | 2001 |
10 | Plexus Worldwide | USA | 377 | 454 | -17% | 2008 |
11 | Isagenix | USA | 400 | 400 | 0% | 2002 |
12 | Younique | USA | 368 | 368 | 0% | 2012 |
13 | Stella & Dot | USA | 315 | 315 | 0% | 2003 |
©
Epixel MLM Software
Source - businessforhome.org
Data updated in May 2024
*The above list is subject to market changes and modifications.
Explore how the top 100 direct sales companies are performing.
In the above list of top MLM companies with binary compensation plan, 7 out of the 13 companies have their business established in the health and wellness sector. Cosmetics and personal care product companies take the second place with 6 companies in the top binary MLM companies list.
The two main impediments in the plan are the product pricing and the demanded massive buy-ins. The success of these binary MLM companies is clear evidence that they have understood it well and their success is rooted in this understanding.
Despite the features and complexities, what drives success to MLM companies is undoubtedly the right understanding of what is a binary MLM software, its impact on the business and the implementation of a flawless compensation structure. When an efficient Binary MLM Software is one thing that helps MLM organizations in the efficient management and error-free compensation payouts, a single-drawn compensation structure does not work. It should be put to test and constant modifications from time to time to extract the desired outcome.
Discover how we build resilient businesses with advanced MLM functionalities
An overview of top binary MLM companies
1. Natura & Co
Founder: Antonio Luiz Seabra
CEO: Fabio Barbosa
Products & Services: Beauty , household, personal care, skin care,solar filters, cosmetics, perfume & hair care
Top Earners: N/A
Website: www.natura.com.br
Achievements:
- Ranked #2 in 2024 DSN Global 100
- Ranked one of 2022's most ethical companies in the world by Ethisphere
- Recognized as one among the Best for the World™ B Corps of 2022"
2. Herbalife
Founder: Mark R. Hughes
CEO: Michael O. Johnson
Products & Services: Personal care & wellness,food & beverage, cosmetics
Top Earners: 10
Website: www.herbalife.com
Achievements:
- Ranked #3 in 2024 DSN Global 100
- Winner of the Excellence in Business Award by Direct Selling Association
- Winner of the Icon of Trust Award at the Nexbrands Inc’s Brand Vision Summit 2022
3. Optavia-Medifast
Founder: Wayne Scott Andersen
CEO: Daniel R. Chard
Products & Services: Health and wellness
Top Earners: 2
Website: www.optavia.com
Achievements:
- Ranked #15 in 2024 DSN Global 100
- Winner of the Bravo Growth Award 2022
- Honored by Euromonitor International as the #1 weight loss program in the U.S. by revenue for 2021
4. Ambit Energy
Founder: Jere Thompson, Jr. & Chris Chambless
CEO: Jere W Thompson Jr
Products & Services: Electricity & natural gas services
Top Earners: 4
Website: www.ambitenergy.com
Achievements:
- Ranked #16 in 2024 DSN Global 100
- Winner of the DSA 2018 Top 20 Member Company Award
5. Sunhope
Founder: Kazuyuki Masumitsu
CEO: Shangji hen
Products & Services: Nutritious foods, skincare, home care
Top Earners: N/A
Website: www.sunhope.cn
Achievements:
- Perfect Enterprise of the year 2022
- Won Charity Driving Award of 2021
- Awarded the Health Industry Social Responsibility Star of 2021 by Finance China
6. USANA
Founder: Myron W. Wentz
CEO: Kevin Guest
Products & Services: Nutritional, dietary supplements & skin care
Top Earners: 35
Website: www.usana.com
Achievements:
- Ranked #16 in 2024 DSN Global 100
- Recognized as one of the Best Places To Work 2022
- Recognized as the Manufacturer of the Year by the Utah Manufacturers Association
7. Market America
Founder: JR Ridinger & Loren Ridinger
CEO: JR Ridinger
Products & Services: Other services
Top Earners: 6
Website: www.marketamerica.com
Achievements:
- Ranked #10 in the 2023 Top 500 North American Online Retailers Mass Merchandise Category
8. Crowd1
Founder: Jonas Werner
CEO: Jonas Werner
Products & Services: Other services
Top Earners: 2
Website: https://crowd1.com
Achievements: N/A
9. It Works! Global
Founder: Mark B. Pentecost, Cindy Pentecost
CEO: John Alcala
Products & Services: Beauty, wellness,weight loss
Top Earners: 38
Website: https://www.myitworks.com/
Achievements:
- Platinum winner of DSN CCR program 2022
- Awardee of DSN "Best Place to Work" in 2017 and 2018
10. Plexus Worldwide
Founder: Tarl Robinson,Alec Clark
CEO: Gene Tipps
Products & Services: Health care
Top Earners: N/A
Website: https://www.plexusworldwide.com/
Achievements:
- Ranked #30 in 2024 DSN Global 100
- DSA honors for Excellence in Marketing and Sales for Plexus Reset
- Recognized as Industry Leader in Creativity and Innovation
Insights on binary MLM companies
Expand your brand outreach with innovation-led direct sales tools and techniques
Revenue growth of binary MLM companies
The graphical representation here illustrates the revenue of top 5 binary MLM companies from 2018 to 2023.
Commission payout of top MLM binary companies
Data collected in May 2022
Disclaimer: Epixel neither promotes nor supports any of the companies mentioned in this article nor their products or services. The facts published here are represented as reported in the direct selling industry. The facts don't reflect our priorities. The article was compiled based on available resources and does not represent special mentions or priorities to organizations, persons, or products.
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