The story of direct selling in the USA has been narrated by a formidable army of 6.7 million direct sellers. From the statistics, we know that this is a place where individuals turn dreams into reality. What's even more striking is the fact that in 2023, the US direct selling industry roared to life with $36.6 billion in retail sales. We find that, on average, these entrepreneurial individuals each contributed $6,045 in retail sales throughout the year 2022.
These network marketing distributors not only sell products and services to consumers but also act as sponsors, building and nurturing teams. It makes direct selling in the USA a motivating pathway toward both financial growth and personal empowerment. Individuals who choose this path start with a mere idea, a product, or a vision and turn it into a legacy. They have strategically positioned themselves as the top MLM earners in the world of network marketing.
The success stories of network marketing legends have directed our focus toward the markets of the United States. In this heartland of opportunity and entrepreneurship, we can meet a few like Jenna Zwagil from MyDailyChoice who have cracked the code of financial success with an estimated lifetime income of $25,000,000. Such top MLM earners in USA have not only redefined the dynamics of the industry but have also turned into living examples of what can be accomplished through relentless determination, strategic thinking, and a strong network.
List of top MLM earners in USA for 2024
Compiling a list of the leading MLM earners in USA provides a concise snapshot of how the MLM sector has evolved in the region, emphasizing the accomplishments and income levels attained by individuals who have excelled in this industry.
Rank | Name | Company | Annual Income (est.) | Lifetime Income (est.) |
---|---|---|---|---|
1 | Jenna Zwagil | MyDailyChoice | $12,720,000 | $25,000,000 |
2 | Matthew Rosa | IM Academy | $9,600,000 | $5,000,000 |
3 | Yager Group Amway | Amway | $7,200,000 | $460,000,000 |
4 | Jeff Roberti | Juice Plus+ | $5,400,000 | $105,000,000 |
5 | Dan & Megan Valentine | Optavia - Medifast | $3,720,000 | $4,100,000 |
6 | Ed Bestoso | Melaleuca | $3,600,000 | $60,000,000 |
7 | Seville and Rachaell Ko | Melaleuca | $3,516,000 | $2,700,000 |
8 | Ryan Higgins | Truvy | $3,504,000 | $7,600,000 |
9 | Robert Hollis | MyDailyChoice | $3,372,000 | $56,000,000 |
10 | Calvin Becerra | Jifu | $3,300,000 | $35,000,000 |
©
Epixel MLM Software
Source - businessforhome.org
Data updated in June 2024
*The above list is subject to market changes and modifications.
Get a big picture of the top MLM earners who have been instrumental in shaping the global landscape of direct selling.
Exploring the lives and experiences of the top MLM earners in USA offers insights into the opportunities and challenges that this business model presents. The marketing strategy in direct sales employed by these business magnates goes beyond simply promoting products; they involve a deep understanding of human behavior, market dynamics, and long-term vision.
With excitement building, we're on the verge of delving into the lives of the leading MLM earners in USA to discover how success is within reach for anyone who aspires to achieve it.
Get to know USA top MLM earners
Jenna Zwagil
Net Worth: $25,000,000
Company: MyDailyChoice
Having earned a Bachelor's degree in marketing, Jenna has achieved a decade of success as both a Network Marketer and a Social Media Influencer within the network marketing sector.
“At 18 years old, I thought network marketing sounded easy and so of course, failed miserably. I thought that maybe it wasn’t my thing, but it did plant a seed.”
Jenna grew disheartened seeing the same individuals at the top of the network marketing industry year after year. At the point when she had second thoughts about leaving the industry, she crossed paths with Josh, her future husband. Josh had a dream of starting his own networking company. He asked Jenna to join his team, and that turned out to be an inception point of MyDailyChoice.
Become fearless. If you believe you can get there, the universe will conspire to make it true. Don’t listen to anyone else, just put them on pause if you need. Remember, you can fail - that’s part of progress. You might make a fool of yourself, but every obstacle is an opportunity for growth. Jenna Zwagil
Jenna Zwagil is one of USA’s most successful network marketers whose substantial net worth is $25,000,000 and an estimated annual income of $12,720,000. Jenna's journey began humbly, initially generating $10 million annually, but quickly achieved an astounding turnover of over $100 million in record-breaking time. This rapid rise solidified her position as the most influential leader in her industry, especially within the competitive landscape of MLM companies in the USA. Additionally, Jenna is also celebrated as the author of the best-selling book titled "Breaking All The Rules."
Matthew Rosa
Net Worth: $5,000,000
Company: IM Academy
In the hustle and bustle of life, where dreams often take a backseat to financial responsibilities, Matthew Rosa created an inspiring story of his own.
Though being one among the top 10 earners in network marketing, Matthew’s journey didn't start with a silver spoon. College wasn't really an option for him because education wasn't a big deal in his family, and he didn't have any role models to look up to. With younger siblings to support, he had to step up early and take whatever job he could find to put food on the table. Becoming stronger day by day with challenges to provide a better future for him and his family was his only objective.
So, Matthew had to hang in there tight until he found the right guidance and a clear path to move forward. Then, he found network marketing, which gave him hope to turn his wheels of passion. Again here, success didn't come knocking overnight. Building a team of dreamers and achievers who shared his vision was no walk in the park, he knew it. Teams would come and go in no time. But he never gave up. At just 25, he's proudly sitting at the Chairman 500 spot in the competitive world of MLM, earning an annual income of $9,600,000.
Ever since, Matthew has helped many people and now has a great team of motivated individuals with big dreams. He's also really good at getting thousands of people excited and ready to take action. His success story is inspiring people from different walks of life.
In his own words,
“It is always people over profits.”
Against all odds, Matthew believed in himself and that is reflected in his efforts to help others succeed too.
Yager Group (Dexter Yager)
Net Worth: $460,000,000
Company: Amway
From taking up a series of sales job with $95 a week, Dexter Yager achieved the remarkable feat of becoming a millionaire by the age of 30. He earned his well-deserved reputation as 'Grandfather of network marketing’ and ‘The Father of Modern MLM’ in the direct selling industry. Even after his demise in 2019, Dexter Yager's legacy continues to dominate the network marketing industry.
You have to dream big. It’s the biggest mistake I made when I started and it’s the biggest mistake most people make – not daring to envision what you’re truly capable of achieving. Somebody has to be successful; somebody has to be at the top. Why shouldn’t it be you? Dexter Yager
Dexter Yager went from working as a brewery representative to becoming a successful network marketing representative. His journey began when he was introduced to Amway in 1964, since then the brand has become his top priority. He actively embraced and championed Amway, and the rest is what comes next.
Yager Group has achieved an impressive lifetime income of $460,000,000 while establishing itself as the most successful Amway distributor. Known for nurturing a dedicated team of Independent Business Owners (IBOs), Yager Group has set the gold standard for business acumen. At present, the company has offices in approximately 20 countries.
Jeff Roberti
Net Worth: $105,000,000
Company: Juice Plus+
A broken young waiter constantly striving to demonstrate his worth, Jeffrey “JR”, understood that seizing the right opportunities could enhance his way of life. His quest for passionate profession ended when he joined Juice Plus+. With decades of tireless perseverance, JR has firmly etched his name among the highest-earning figures in network marketing history.
From the very outset of his journey, an astounding net worth of $105,000,000 was waiting to completely transform his life in ways he never imagined. Three decades and still counting, JR envisions himself continuing to craft an iconic success story. He maintains this peak with an unshakable work ethic and unwavering commitment to empowering newcomers.
When you love what you do, and you add value to other people’s lives, there’s nothing more fulfilling. Jeff Roberti
In Jeff's interview with Richard Brooke regarding the key factors to consider when evaluating a company, he provides invaluable guidance designed specifically for aspiring entrepreneurs.
Core insights:
- Strong leadership with a long-term vision.
- Putting distributors' interests at the heart of the company.
- Emphasizing loyalty, which is crucial for rebuilding during challenging times.
- Prioritizing products with a compelling value proposition.
- Placing customers first and focusing on building a growing customer base.
He consistently advocates for personal development, emphasizing that it's not about money or position but rather about the person you become. This principle is something he deeply values and holds close to his heart.
Dan & Megan Valentine
Net Worth: $4,100,000
Company: Optavia – Medifast
Dan and Megan Valentine have achieved remarkable success by co-founding a multimillion-dollar health business. The couple's pursuits extend beyond their business ventures; they are avid travelers, authors, and inspirational speakers. Their message centers on the art of nurturing profound love for others and embracing life to its fullest potential.
Don’t chase the $ or the recognition or the position, instead chase “impacting people’s lives”, and all of those things will chase YOU! Megan Valentine
The path taken by Dan and Megan Valentine, a dynamic successful couple with an impressive net worth of $4,100,000, is nothing short of an entrepreneurial inspiration. They have firmly established themselves as luminaries of dedication, innovation, and tenacity. They epitomize the notion that success is most fulfilling when it's shared. Not just business leaders; they are mentors, motivators, and champions of transformation.
Megan's life as a mother of three children conveys a powerful message: "You can chase your dreams and your kids. You can do both. It doesn't have to be one or the other." Her journey toward embracing motherhood serves as an inspiration to mothers everywhere. It underscores the idea that, as a mother, you can be a source of love and support for your children while also reaching for the stars and pursuing your passions.
Ed Bestoso
Net Worth: $60,000,000
Company: Optavia – Melaleuca
Rising from the depths of the recession and the subsequent collapse of the real estate industry, which led to the closure of his family's business in early 90’s, Ed Bestoso, one of the Melaleuca top earners, found himself at a crossroads. These trying circumstances undoubtedly had their toll, but they also sparked a profound transformation within him.
The trials and tribulations of those times led to the creation of a new chapter in his life. Ed embarked on a journey of self-discovery, seeking opportunities to not only rebuild but to thrive. This eye-opening phase of his life served as a catalyst for his ventures in MLM sector.
If you are serious about building a business to last a lifetime that gives you financial independence, time freedom and creates a healthier home for you and your family, let's team up and make a lifelong difference for you and the lives of others. Ed Bestoso
Armed with over 25 years of invaluable experience, Ed works to enrich people's lives by guiding them toward their aspirations through a tried-and-true business model. With a staggering net worth of $60,000,000, he serves as a living testament to entrepreneurial success and financial achievement.
Seville and Rachaell Ko
Net Worth: $2,700,000
Company: Melaleuca
Kansas City, USA gave rise to two prominent figures—Seville and Rachaell Ko—in the world of network marketing who came from rags and went to making riches.
Seville used to play college football and coach, spending 12 years in fitness. Despite having a Masters degree, he failed as a gym owner and online trainer. On the other hand, Rachaell worked in corporate sales for 5 years and served as a full-time flight attendant for another 5 years. She had zero experience in network marketing before starting out.
But on this day, they hold the title of the youngest double presidents within the direct selling industry in the USA, with a combined net worth of $2,700,000. Found the right mentor, leveraged the right system, and pioneered North America generate $8.8 million in sales in their part-time hours.
This couple's success boiled down to five things: passion, timing, mentorship, a solid system, and hard work, as they say it and mean it.
Ryan Higgins
Net Worth: $7,600,000
Company: Truvy
Ryan's life, in short, is all about rewriting history by traveling forward on unusual paths.
A father of 4, Ryan comes from a background in screen printing and apparel. Today’s network marketing breaking news says that Ryan has hit a new milestone as an 8 Star Director and collects the largest commission check in Truvy Health’s history.
But apart from becoming the top earner in USA direct selling industry, with 6 figures per month in commissions, Ryan is quick to spread his friendship wings to anyone that he meets on his journey and really looks out for his team.
I am successful but I get more joy out of my team's success and their phone calls to me, all excited about achieving new ranks, feeling better, or just having more freedom. Ryan Higgins
Ryan has made a good living in network marketing by building a strong team and being a great leader with exceptional skills and qualities that tag along. He has over 10,000 associates, and most of them know him personally. He's quick to make friends and really looks out for his team.
Robert Hollis
Net Worth: $56,000,000
Company: MyDailyChoice
Robert Hollis wears many hats—bestselling author, high-performance coach and top earning online marketer, on one side. But popular among his peers as the only person who’s greater than stars—an MLM Super Galaxy with full of stars.
If what you think you know is not true, when would you like to know? Robert Hollis
Robert, the "Millionaires' Mentor," has helped around 66 millionaires find success and has earned over $50,000,000 in marketing commissions. In short, Robert is a proven top earner in various markets and has built and trained teams of over a million people worldwide.
This day, Robert is committed to offering free resources for entrepreneurs in order to spread more millionaire success stories worldwide and uphold his Give-It-Forward philosophy.
Down-to-earth, energetic, warm and welcoming, and a fantastic sense of humor are all the traits one can witness in this individual. Not to mention Robert's books, "How is that Working" and "Shackled To Free," that have hit the top spot in several categories on Amazon, and people just can't stop talking about them.
Calvin Becerra
Net Worth: $35,000,000
Company: Jifu
Hailing from southern California, Calvin refused to give in and always preparing to face his hardships, no matter how extreme they are. Lost in the financial issues in his childhood days, he worked three jobs a day to support his family and afford for a private school.
But soon after graduating college, success started to show its head. He lends this credit to his small circle of positive and successful friends.
As he says,
Success breeds success. Calvin Becerra
Today, Calvin has achieved remarkable feats and built an extensive network.Years of experience within the USA direct selling industry has now made him a leading authority in the field. Apart from being a multipreneur, international motivational speaker, and a successful business coach, Calvin has also earned his name as NFT advisor, collector, and influencer.
With a significant net worth of $35,000,000, Calvin’s story serves as an inspiration to aspiring entrepreneurs. Sure thing that he earns a substantial monthly residual income in the six figures, but he also firmly believes that this is merely the inception of his journey.
The bottom of it all
Network marketing is a real opportunity for individuals whose success formula aligns with dedication, resilience, and a commitment to personal growth. Just as every seed needs the right nurturing to sprout, the direct selling community puts all its efforts into engaging and retaining these top earners.
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Every earner’s journey in this dynamic industry is enriched through guidance and inspiration from those who've been there, done that. So, who’s next on this list?
Disclaimer: Epixel neither promotes nor supports any of the companies mentioned in this article nor their products or services. The facts published here are represented as reported in the direct selling industry. The facts don't reflect our priorities. The article was compiled based on available resources and does not represent special mentions or priorities to organizations, persons, or products.
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