What do you like to share with your close friends? Good memories? Your happiness? Your problems? And then there is one thing that we all love to share and enjoy.
Food.
What if this sharing showers you with profits? Interesting. Right?
Many of the direct sales MLM companies have capitalized on this idea of providing value-based food and nutritional supplements to people making it a mutually beneficial business plan. When good recommendations are made that help them in creating a healthy lifestyle they value the relationship even more. That is also something that adds happiness and satisfaction to the sellers and buyers.
The food industry is rapidly expanding with organic and health supplements conquering the market. Food that provides value and nutrition attracts people who love to follow a healthy lifestyle. Direct sales companies in the sector have contributed tremendously to the growth of the industry. The food and beverages industry contributed $5.2 billion to the direct selling global retail sales. The direct sales food industry has become a go-to place for people looking to start a new business.
List of top direct sales food companies
Here is the list of top MLM food companies and their revenue in the past years.
# | Company | Country | Revenue 2023 (in million USD) |
Revenue 2022 (in million USD) |
Growth Rate | Year Founded |
---|---|---|---|---|---|---|
1 | Herbalife | USA | 5,100 | 5,200 | -2% | 1980 |
2 | PM-International | Luxembourg | 3,030 | 2,550 | 19% | 1993 |
3 | New Era Health | China | 1,000 | 1,000 | 0% | 1995 |
4 | DXN Global | USA | 902 | 902 | 0% | 1993 |
5 | Vida Divina | USA | 700 | 700 | 0% | 2016 |
6 | Beach Body | USA | 527 | 692 | -24% | 1998 |
7 | New Image Group | New Zealand | 434 | 434 | 0% | 1984 |
8 | Juice Plus+ | USA | 400 | 495 | -19% | 1970 |
9 | Miki Corp. | Japan | 371 | 419 | -11% | 1965 |
10 | Cosway | Malaysia | 350 | 368 | -5% | 1979 |
11 | Pampered Chef | USA | 294 | 294 | 0% | 1980 |
12 | Alliance In Motion | Philippines | 238 | 238 | 0% | 2005 |
13 | Sunrider International | USA | 236 | 236 | 0% | 1982 |
14 | Elken | Malaysia | 200 | 200 | 0% | 1995 |
15 | Ringana | Austria | 193 | 175 | 10% | 1996 |
16 | Vestige Marketing | India | 154 | 200 | -23% | 2004 |
17 | Giffarine | Thailand | 150 | 159 | -6% | 1996 |
18 | NeoLife | USA | 140 | 140 | 0% | 1958 |
19 | Bofrost | Germany | 121 | 121 | 0% | 1966 |
20 | IMC | India | 100 | 100 | 0% | 2007 |
21 | Sahajidah Hai-O | Malaysia | 91 | 91 | 0% | 1992 |
22 | Arsoa Honsha | Japan | 90 | 90 | 0% | 1972 |
23 | Fuxion | USA | 75 | 75 | 0% | 2006 |
24 | Purium | USA | 70 | 70 | 0% | 1993 |
25 | Thanks AI | Japan | 57 | 57 | 0% | 2009 |
26 | Snep International | Italy | 54 | 54 | 0% | 2014 |
27 | Essens | Czechia | 42 | 42 | 0% | 2011 |
28 | Vivri | USA | 40 | 43 | -7% | 2014 |
29 | Sanki Global | USA | 12 | 14 | -14% | 2010 |
30 | E. Excel International | USA | 10 | 10 | 0% | 2012 |
31 | Thrive Life | USA | 10 | 10 | 0% | 2005 |
32 | True Nordic | Denmark | 5 | 5 | 0% | 2011 |
33 | MiraBurst | USA | 3 | 3 | 0% | 2014 |
34 | Newgen Direct | United Kingdom | 3 | 3 | 0% | 2014 |
35 | BIO4 | Mexico | 3 | 2 | 50% | N/A |
©
Epixel MLM Software
Data updated in May 2024
Source - businessforhome.org
*The above list is subject to market changes and modifications.
Explore the global performance of leading network marketing companies.
Analyzing the table gives us a holistic view of the direct sales food companies, both old and new. The oldest company, NeoLife, founded in 1958 has contributed $140 million to the global retail sales. Each of the direct sales food companies mentioned here has played a unique part in providing their consumers with quality products and their distributors with better earning opportunities. Distributors often employ home party model to invite their customers and share food and experiences with them, creating a reliable opportunity for customers to experience the products.
Discover how we build resilient businesses with advanced MLM functionalities
The top direct sales food companies have been serving the market with a wide range of products including packaged foods, health supplements, snacks, and beverages. However, companies that have been consistently delivering quality products have stayed successful in the market. Health-conscious consumers or people with special dietary preferences formed the customer base of these food MLM companies and helped them thrive over the years. Though little is known and proven about the impact of these products on human health, it has increasingly become the choice of health-conscious consumers.
Direct sales food companies also employ various MLM compensation plans to encourage their distributors to drive more sales and thereby achieve their profitability goals. Today, organizations are increasingly adopting online opportunities like social selling to showcase and sell their products.
All in all, these direct sales food companies have diversified the offerings that can be made through the direct selling model making the industry more appealing to the general public. Serving the multitude with an innovation-driven necessity, food, the direct sales food industry has drawn in a larger customer base making it one of the most profitable direct selling sectors.
An overview of top 10 food MLM companies
1. Herbalife
Country: USA
Founder: Mark R. Hughes
CEO: Michael O. Johnson
Products & Services: Personal care & wellness, food & beverage, cosmetics
Top Earners: 40
Website: www.herbalife.com
Achievements:
- Ranked #3 in 2023 DSN Global 100
- Received Excellence in Business Award by DSA for HN Grow mobile learning application
- Recognized as the Most Honored Company in 2022
2. PM-International
Country: Luxembourg
Founder: Rolf Sorg
CEO: Rolf Sorg
Products & Services: Food supplements, cosmetics
Top Earners: 113
Website: www.pm-international.com
Achievements:
- Ranked #8 in 2023 DSN Global 100
- Received the German Brand Award 2022
- Winner of the Bravo International Growth Award 2022 for the fastest growing direct sales company in the world
3. New Era Health
Country: China
Founder: N/A
CEO: N/A
Products & Services: Health care, nutritious foods
Top Earners: N/A
Website: www.intgz.com/en
Achievements: N/A
4. DXN Global
Country: USA
Founder: Datuk Lim Siow Jin
CEO: Lim Siow Jin
Products & Services: Health food & beverages, skincare, household, home appliances
Top Earners: 33
Website: www.dxn2u.com
Achievements:
- Ranked #15 in 2019 DSN Global 100
- Winner of the Best Direct Selling Company (Global) award in the Domestic Trade Award (APDN 2020) by the Ministry of Domestic Trade and Consumer Affairs (KPDNHEP) Malaysia
- Received the Brand of the Year Award for 2017 under the "Herbal Food Supplement" category by the Federation of Pakistan Chambers of Commerce & Industry (FPCCI)
5. Vida Divina
Country: USA
Founder: Armand Puyolt
CEO: Armand Puyolt
Products & Services: Health, cosmetics, energy drinks, weight loss enhancers, pet products, chemical-free baby foods
Top Earners: 15
Website: www.vidadivina.com
Achievements:
- Ranked #61 in 2019 DSN Global 100
- Ranked #1 in the Business For Home 2021 Top Direct Selling Companies Poll
- Ranked #1 in the Business For Home 2020 Top Direct Selling Compensation Plan Poll
6. Beach Body
Country: USA
Founder: Carl Daikeler and Jon Congdon
CEO: Carl Daikeler
Products & Services: Health foods/nutrition food
Top Earners: 13
Website: www.teambeachbody.com
Achievements:
- Ranked #19 in 2023 DSN Global 100
- Received Good Housekeeping 2022 Fitness Awards
- Winner of the CIO 100 Award 2018
7. New Image Group
Country: New Zealand
Founder: Graeme Clegg
CEO: Rod Taylor
Products & Services: Cosmetics, personal Care, food & beverage, wellness
Top Earners: N/A
Website: www.newimage.asia
Achievements:
- Ranked #26 in 2023 DSN Global 100
8. Juice Plus+
Country: USA
Founder: Jay Martin
CEO: Stuart Kronauge
Products & Services: Food products, supplements
Top Earners: 44
Website: www.juiceplus.com
Achievements:
- Ranked #32 in 2018 DSN Global 100
- Recognized as one of the largest net sales companies in the US for 2019
9. Miki Corp.
Country: Japan
Founder: Toshikazu Kadota
CEO: Jun Kadota
Products & Services: Food supplements, health
Top Earners: N/A
Website: www.mikiprune.co.jp
Achievements:
- Ranked #21 in 2020 DSN Global 100
10. Cosway
Country: Malaysia
Founder: Al Chuah Choong Heong
CEO: Alice Lee
Products & Services: Supplements, personal care, cosmetics, household, food & beverages, clothing
Top Earners: N/A
Website: www.cosway.com.my
Achievements: N/A
Insights on direct sales food companies
Leverage novel technologies and innovative strategies to expand your direct selling business horizons
Adoption of healthy eating habits is a major factor driving the growth of the worldwide direct sales food market. Many variables influence it, including an increase in the adoption of healthy eating habits, individuals increasingly preferring organic over inorganic food products, food sensitivity, and many more.
The high cost of health and wellness food is the most significant difficulty confronting the worldwide direct sales food business. Organic foods are approximately 60% more expensive than traditionally produced, however, “natural and organic” items can always tempt buyers to purchase since they recognize health is one of the true riches
Though many had suffered in recent years, numerous American MLM health and wellness companies, such as Herbalife and Vida Divina, exhibited substantial development in revenue internationally, with the latter showing a 58% total growth.
Despite the fact that many food firms sprout at random each year, the first MLM food companies, such as Neolife and Miki Corp., are still thriving in the market with exponential development. It is clear that they are still providing world-class items for their customers even after many decades, and this is the underlying reason for their everlasting success.
Customers are becoming more aware of holistic living and conscious eating habits, thus direct sales food companies are now starting to implement sustainable methods and use healthier products and fortified consumables. The industry has observed that the taste is still prominent. With this in mind, several companies have begun experimenting with flavors, but the emphasis remains on better, tastier, more nutritious health supplements.
The ongoing shift in customer choices has pushed many brands to experiment. The altered taste and preferences of newer generations are a stimulus that fosters the transformation in the food industry. Manufacturing healthy food products that do not sacrifice quality or quantity can undoubtedly assist a direct sales food company in remaining competitive in the face of countless hardships. This, in turn, will reflect in the gradual expansion of the direct sales food industry in the years to come.
Disclaimer: Epixel neither promotes nor supports any of the companies mentioned in this article nor their products or services. The facts published here are represented as reported in the direct selling industry. The facts don't reflect our priorities. The article was compiled based on available resources and does not represent special mentions or priorities to organizations, persons, or products.
MLM Growth Tools
Lead Generation
Generate the right leads, the right way. And convert them in your own way.
Distributor Engagement
Build trust. Create the bond. Seamless distributor engagement and beyond.
Team Building
Collaborate your efforts to build resourceful and productive teams.
Leave your comment
Fill up and remark your valuable comment.