United Arab Emirates (UAE) have transformed as a central hub for global businesses to establish their presence and create a global identity within the population of the region which includes citizens from every nook and corner of the world. Renowned Emirates like Dubai, Abu Dhabi, and Sharjah have welcomed many international businesses to set their foothold in the market and has since created a mutually beneficial relationship in the regions.
Direct sales, a unique marketing concept, has captured the hustling country with its potential, innovations and growth opportunities for the economy of the country and its inhabitants. Top MLM companies have long been operating in the international cities of UAE and their success has attracted many other MLM businesses to venture into the region. The UAE is considered as one of the lower penetration markets with just 0.006% penetration rate. Looking into the figures of the UAE direct sales market, WFDSA reported that retail sales of UAE in 2022 was $30 million across various product categories. The number of direct selling representatives in the UAE in 2022 was 938,400.
The article explores the top MLM companies in UAE, their products and details on how they have captured the direct selling UAE market.
List of top MLM companies in UAE
The table below holds the details of growing MLM companies in the network marketing UAE industry.
# | Company | Revenue 2023 (in million USD) |
Revenue 2022 (in million USD) |
Growth Rate | Year Founded |
---|---|---|---|---|---|
1 | Crowd1 | 625 | 625 | 0% | 2019 |
2 | BE | 99 | 99 | 0% | 2018 |
3 | WEWE Global | 20 | 20 | 0% | 2016 |
4 | Risen Live | 2 | 0 | 200% | N/A |
5 | My Lifestyle Company | 1 | 0 | 100% | 2023 |
6 | Rut Essentials | 1 | 1 | 0% | 2004 |
©
Epixel MLM Software
Source - businessforhome
Data updated in september 2024
*The above list is subject to market changes and modifications.
Know the legends in UAE? This is just a crumble on the cake.
Explore the extensive list of top MLM companies in the world who are making tremendous advancements in the network marketing industry.
Insights on the top direct selling companies in UAE
Direct Selling Association UAE (DSA UAE) monitors and manages the operations of businesses in the direct selling industry in the country. The MLM companies in UAE are regulated by the Direct Selling Association UAE to ensure that the businesses stay aligned to the laws of the country.
Crowd1
CEO: Jonas Werner
Founding Year: 2019
Annual Revenue 2023: $625 million
Crowd1
CEO: Jonas Werner
Founding Year: 2019
Annual Revenue 2023: $625 million
Crowd1 also known as C1 was founded in 2019 by Jonas Werner with a unique vision--- “Sustainable, rewarding business opportunities should be available to everyone willing to work for them”. 1.5 years into its operations, Crowd1 had 5,000,000 entrepreneurs in its network. Crowd1 now operates in different countries around the globe providing entrepreneurial opportunities to the community.
Crowd1 partners with third-party companies and market their products through its affiliates. The product range includes gaming, cryptocurrency, education and more, and spans across various industries. Affiliates are rewarded by a unique compensation plan set by the company.
BE
CEO: Moyn Islam
Founding Year: 2018
Annual Revenue 2023: $99 million
BE
CEO: Moyn Islam
Founding Year: 2018
Annual Revenue 2023: $99 million
Started off as a three-person vision, BE provides income opportunities for millions of people. The functional area of this network marketing UAE company encompasses eLearning, finance, travel, health and wellness, virtual world, online marketing and clothing. BE, at present, operates in 5 continents with a strong entrepreneur network.
BE focuses on creating income opportunities for 10 million people by 2032 and supports their entrepreneur network with necessary digital tools. The UAE MLM company has accumulated an annual revenue of $99 million for two consecutive years, 2022 and 2023.
WEWE Global UAE
CEO: N/A
Founding Year: 2016
Annual Revenue 2023: $20 million
WEWE Global UAE
CEO: N/A
Founding Year: 2016
Annual Revenue 2023: $20 million
The MLM company operating in the direct selling UAE industry deals primarily with eLearning products. They utilize a decentralized blockchain platform to operate their products and services.
The MLM company in UAE was established in the year 2016 and displays a steady growth rate. WEWE Global’s revenue for 2022 and 2023 was $20 million.
Risen Live
CEO: Hatem Sherien
Founding Year: N/A
Annual Revenue 2023: $2 million
Risen Live
CEO: Hatem Sherien
Founding Year: N/A
Annual Revenue 2023: $2 million
Risen Live, the UAE MLM company, started off as Riseoo and recently got rebranded to Risen. The transformation phase is considered to be the growth phase of company with “eternity and excitement” blended into the brand’s philosophy. Risen deals with vegan products like face washes and other cosmetic products that are claimed to be free of chemicals. Risen provides earning opportunities through its affiliate program which rewards commissions and a discounted price on products for its affiliates.
Risen Live achieved 200% growth rate with a revenue increase of $2 million in 2023.
My Lifestyle Company
CEO: Dr.Islam Muhammad
Founding Year: 2023
Annual Revenue 2023: $1 million
My Lifestyle Company
CEO: Dr.Islam Muhammad
Founding Year: 2023
Annual Revenue 2023: $1 million
Based in Dubai, UAE, My Lifestyle Company is a network marketing company that deals with skin care supplements and services. Their products include energy drinks, skin serums, gels, and facial cleansers. My Lifestyle Company markets their skin care and nutrition products with a community of like-minded entrepreneurs. The company also supports its network with necessary training and guidance.
My Lifestyle company, established in 2023, is a newbie in direct selling yet excelled in achieving $1 million in revenue in the first year itself.
Rut Essentials
CEO: Adnan Adada
Founding Year: 2004
Annual Revenue 2023: $1 million
Rut Essentials
CEO: Adnan Adada
Founding Year: 2004
Annual Revenue 2023: $1 million
The UAE MLM company is a wellness brand that serves its customer base with skin care and lifestyle products. The company has a range of essential oils, shampoos, body lotions, bath salts, body scrubs and clay masks in its product line. They also tailor their products for individual use and commercial use such as in hotels. Their customizable range of products gives hotels the flexibility to choose and bundle guest toiletries with their own branding.
The UAE-based company has its office in Ajman and caters to the demands of hospitality market and corporate services sector with their innovative line of products. Rut Essentials was launched in the year 2004 and has expanded ever since. The annual revenue of the UAE wellness brand stood at $1 million in 2022 and 2023.
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Direct selling companies have been operating in the UAE for decades and the growth of the sector is evident with the creation of Direct Selling Association in the UAE in 2012. Now the DSA UAE acts as a regulatory body controlling the operations of various direct selling companies in the UAE market. Direct Selling Association in the UAE recently hosted the WFDSA World Congress 2023 attracting attention of the global direct selling brands and markets. More MLM companies will be venturing into the market given the established and increasing business potential of the region.
Disclaimer: Epixel neither promotes nor supports any of the companies mentioned in this article nor their products or services. The facts published here are represented as reported in the direct selling industry. The facts don't reflect our priorities. The article was compiled based on available resources and does not represent special mentions or priorities to organizations, persons, or products.
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